Our Ecosystem

Platforms & systems designed to work together across the small business acquisitions lifecycle.

Our ecosystem is intentionally designed as a set of interdependent platforms rather than standalone products. Each platform serves a specific role within the small business acquisition lifecycle while contributing to a shared infrastructure of standardized workflows, governance, and data capture.

The ecosystem structure allows CNH Holdings to support different market participants without fragmenting execution, duplicating systems, or losing data at the point of transaction. Platforms operate independently, but are designed to compound value together.

Elite Business Exchange

"Built By Business Brokers, For Business Brokers"

Elite Business Exchange serves as the professional operating layer within the CNH ecosystem. It is designed for business brokers and advisors who manage active transactions and require structured workflows for valuation, buyer engagement, diligence, and execution.

EBE functions as a primary point of transaction workflow capture, ensuring that critical actions, documents, and decisions are standardized and retained within the system. As the professional-facing platform, it plays a central role in maintaining data quality and process consistency across CNH.

Smart Biz Exchange

"The Smartest Way to Buy or Sell a Business"

Smart Biz Exchange serves as the B2C-facing execution platform within CNH Holdings. It is designed from independent business owners selling without broker representation and for buyers actively searching for acquisition opportunities, providing structured tools and workflows that support real transaction activity.

SBE functions as an intake and standardization layer, capturing early-stage buyer and seller data in a consistent format before transactions advance into more complex workflows. By formalizing entry into the acquisition lifecycle, SBE reduces friction, improves quality, and supports downstream execution across the broader CNH ecosystem.

S2 Strategic Partners

"Intelligence Built From Experience"

S2 Strategic Partners serves as the intelligence layer within the CNH ecosystem. It is designed to aggregate and analyze structured transaction-level data captured across CNH's operating platforms and workflows.

S2 does not function as a standalone analytics product. Instead, it derives value from the standardized data foundation created by execution activity within the ecosystem. As transaction volume and data depth increase, S2 enables institutional-grade insights, underwriting signals, and market intelligence without disrupting core workflows or governance.

How CNH Holdings and Its Subsidiaries Work Together

CNH’s ecosystem is designed to capture intelligence across both sides of the small business acquisition market by combining professionally mediated execution data with large-scale buyer behavior signals.

Elite Business Exchange (EBE) serves as the professional execution platform within CNH. As a broker-facing operating system, EBE supports a high volume of active seller engagements and transaction workflows, generating deeply structured data across valuation, diligence, buyer qualification, and execution processes.

Smart Biz Exchange (SBE) operates as the B2C-facing platform within the ecosystem, with data volume driven primarily by buyer behavior rather than seller throughput. While FSBO sellers engage the platform on a one-off basis, SBE captures large-scale behavioral signals from buyers as they search, evaluate, inquire, and engage with opportunities. This behavior-driven data provides critical insight into demand patterns, buyer intent, and market dynamics that are not visible within broker-led transactions alone.

S2 Strategic Partners operates downstream of both execution paths, synthesizing structured seller-side execution data from EBE with buyer- and FSBO-side behavioral intelligence from SBE. Together, these inputs form a comprehensive intelligence foundation derived from experience across the full acquisition lifecycle. A dataset currently unavailable in today’s multi-trillion-dollar small business acquisition market.

CNH maintains governance across all layers of the ecosystem, ensuring data integrity, access control, and long-term compounding value.